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ABOUT US
PRJKT
A "PRJKT" is something that is perpetually being refined and perfected, and never settles for "good enough." Projects - Academic, Work, or Personal - have always been the labor of something fun and exciting, a leap into the unknown. This is the ethos at the heart of PRJKT-Aurora: the belief that the most meaningful things we build are never truly finished. They're living expressions of curiosity, craftsmanship, and the courage to venture beyond what's known. Every PRJKT is both a pursuit of excellence and an adventure, driven not by the pressure to not fail or not meet analysts' expectations, but by the joy of creating something that matters.
AURORA
Aurora comes from a belief that the future is brightest when it's grounded in the world that inspires it. I witnessed the aurora borealis in the wilderness of Anchorage, Alaska. It sparked in me awe, optimism and serenity, a glimpse of the next frontier. That awe inspired PRJKT-Aurora's commitment to designing a business where the community - the world that supports all of us comes first. Where beauty, nature, and technology aren't separate pursuits but the same pursuit. I reject the cyberpunk vision of our future. I'm an optimist. I believe in solarpunk—a world where nature and technology walk hand in hand, not one subjugated by the other. PRJKT-Aurora is the alternative for those who believe their electronic devices deserve the same respect as the Alaskan wilderness: untamed, beautiful, and truly belonging to the living and the wilderness that belong to it.
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DFW
PRJKT-Aurora is a Dallas company.
Built in the Silicon Prairie.
DFW sits at the center of the semiconductor ecosystem reshaping American hardware: Texas Instruments, GlobalWafers, Micron, X-FAB, Samsung. Proximity to fabrication means we design for modularity with swappable compute, upgradeable components, and devices that evolve instead of expire.
The future of hardware isn't being built in Silicon Valley. It's being built here.
